Form Guide
Sejong is back in Seoul, but they are hardly in convincing form. Their last five matches produced three draws and two defeats. One loss came against league challengers Hwacheon, which is understandable, but the other is a disappointing result against an inconsistent Mungyeong. Their only real bright spot is last weekend’s draw against an in-form Gyeongju.
Seoul arrive in much better shape than the league table might suggest. Recent defeats came against runaway leaders Suwon and the same in-form Gyeongju side, but between those matches they managed two valuable victories. Somehow, Seoul are looking stronger than several of the teams around them.
Maybe today will be another step forward.
Dinner Plans
Being a weekday match means the usual after-work scramble for food before heading to the stadium.
Last time I noticed a Japanese ramen restaurant that looked interesting, so tonight I decide to give it a chance. Unfortunately, the nicest thing I can say about it is that they serve food.
The broth is painfully salty, and even if I ignore that, the flavour just isn’t very good. The noodles are clumped together at the bottom of the bowl so badly that my first bite lifts almost the entire serving out at once. Then there is the egg. Instead of the soft, marinated egg you expect with ramen, it is a plain hard-boiled egg, the sort you would normally find in naengmyeon or bibimguksu.
Needless to say, next time I’ll be eating at the kimbap shop next door.
HomePlus Lives… Sort Of
On the way out, I spot Incheon Man buying a muffin at a nearby coffee shop. We exchange a quick greeting, but I don’t want to interrupt his dinner for too long.
My original plan was to head over to HomePlus, but he mentions that he has similar plans, but the branch is not open.
In my previous report on our perpetual extra character, I mentioned that all branches closed during the company’s financial troubles. During the week, however, HomePlus received a lifeline. Just days before the deadline, its main creditor finally agreed to provide emergency funding after months of refusing to help. Suddenly, the same creditor is playing the hero. The funding allowed many stores to reopen and some unpaid wages to be settled.
It has also been reported that HomePlus wants to focus more on its own private-label products, moving toward a business model similar to Trader Joe’s in the United States.
I don’t know enough about Trader Joe’s to judge the comparison, but I actually like the idea. Even before the financial problems, I often felt HomePlus should put more emphasis on its own brands. Plenty of supermarkets have private-label ranges, but none make it the core of the business.
Maybe I’m in the minority, but I actually enjoy having fewer choices. I don’t need ten different brands of the same product.
Familiar Faces
As I approach the stadium, Lone Hero is impossible to miss.He is already in his usual position up front, proudly wearing his yellow Sejong shirt with his banner hanging nearby. Earlier this week he commented on one of my Instagram posts saying he’ll be at the match, so after scanning my ticket I head over to say hello.
Although my Korean has improved tremendously this year, I still lack the confidence to start conversations in Korean. We exchange a few words before I head towards the Seoul supporters section.
Just before I leave, he surprises me.
“When is the book coming out?” he asks. “I’d want to buy it.”
I don’t think I’ve mentioned it on the blog before, but we’re currently rewriting and compiling these posts into a book. The men’s league adventures from last season will form the first half, while this year’s WK League travels will become the second. Hopefully everything will be translated and ready for printing before the end of the year.
But enough about future projects. Back to today’s adventure.
Becoming a Regular
A healthy crowd is already gathered despite the sweltering heat.Most people are sitting in their usual places, including the dachshund owner who greets me as I arrive. She doesn’t have her dog with her today, but she does have several friends.
I’ve started noticing just how many people she knows around the club. When a young woman arrives wearing a Team Korea T-shirt with the Olympic rings, she immediately walks over to greet her.
For a brief moment I wonder if she’s an Olympian. Part of me wants to ask, but I’ve always felt uneasy with the idea of interrupting players during their private time.
A few rows behind them sit three young women I’ve seen at several recent matches. They’ve become familiar faces without us ever speaking. Perhaps next week I’ll finally say hello.
Side quest accepted.
The Great Ball Hunt
While chatting with Incheon Man before kick-off, the traditional signed ball launch begins, and chaos immediately follows.One regular supporter—who also happens to be friends with the dachshund owner—charges around the stand collecting balls at an astonishing pace. Every successful catch is followed by an enthusiastic shout of “Assa!”
He even ends up wrestling for one with another regular who turns every home game into his own personal ball-catching mission. I’m honestly surprised neither of them comes away injured.
When the dust settles, Assa Man has collected three balls. At first it seems excessive, but then he hands them to the friends who came with him today. It turns out he wasn’t collecting souvenirs for himself after all. Fine. I’ll forgive him this time. Wink.
Wait… You Read My Blog?
During the first half, I wander back over to the away supporters, hoping for a better angle to photograph Solo Legend.As I sit down, a man wearing a team shirt looks at me.
“Are you Otto Silver?”
Excuse me… what?
He tells me he reads the blog.
I spend the next few minutes trying to work out how he even found it, but never really get an answer. We chat about Solo Legend, who he initially assumed is from Sejong. He promises to investigate during half-time and report back later.
When I return after the break, drop into a seat in front of a spectator wearing a yellow shirt. As I get the camera ready, I jokingly say, “So noisy!” The man in a yellow shirt agrees.After taking a photo, I look around to hear what was found out about Lone Hero, and for a moment I’m completely confused because the man isn’t wearing glasses like the other supporter.
Instead, we end up chatting about football anyway. He notices my FC Seoul shirt, tells me he supports Gangwon FC, and we spend a few minutes talking about their excellent season.
Five different conversations in one evening. Two of them with strangers. What is happening?
A Tale of Two Halves
Seoul actually begin the match well.
They move the ball confidently, link together some promising passing sequences and even create a handful of dangerous attacks. Whether it’s confidence from last week’s performance against Incheon or simply the belief that Sejong’s recent goal drought will continue, Seoul look comfortable during the opening stages.
Gradually, though, the momentum shifts. As half-time approaches, Sejong grow stronger.
Right at the end of the first half, Sejong win a corner. The delivery is perfect, and a Sejong player meets it with a header that flies into the top corner beyond the goalkeeper’s reach.Statistically, corners are not the most efficient route to goal. Against Seoul, however, they are starting to feel like the only reasonable route.
The second half belongs almost entirely to Sejong. The visitors dominate possession, string together the better passing moves and spend most of the half on the Seoul side.Sejong dominate possession, string together the better passing moves and spend most of the half camped inside Seoul’s defensive third.
Their second goal arrives shortly before the 75th minute. Once again, it begins with a corner. This time the initial delivery doesn’t go straight in, but Seoul fail to clear, and the loose ball is bundled home in the chaos.
If that isn’t painful enough, Sejong add a third well into stoppage time. Let’s just say the defending left plenty to wonder about.
Final Thoughts
It’s a disappointing evening for Seoul.I’ll always have a soft spot for Gangjin, but perhaps Seoul can bounce back next week by taking points off them instead.
Before the match, the Seoul coach spoke openly about the team’s recent struggles. She pointed to injuries and the lack of meaningful training during the week because of the extreme weather. To her credit, she also admitted every team was dealing with similar conditions and suggested the increasingly congested fixture list may be the main culprit.
Whatever the cause, it does not look like Seoul's struggles will end any time soon, but they’ll need to regroup quickly if they want to get away from the wrong end of the table.